Slow the spread. stay informed
Variant is a COVID-19 information app that allows users to stay up-to-date on the latest protocols, information and changes that encompass the virus and its variants. It also provides all of this information in one, easy to use, consolidated platform.
The Problem
Users want the most up-to-date and accurate information on COVID. The problem they’re facing is looking in multiple locations for that information and not knowing if it’s reliable or biased.
The Solution
Provide an app that pulls the latest verified news/updates/regulations/and protocols into a single platform.
Responsibilities
Our Role: UX/UI
Tools: Figma, Miro, Trello
Time: 2 weeks
Proto Persona
Kathryn
Kathryn is a 45 year old female. She is a homemaker and a wife who also cares for her elderly mother.
She needs to:
Know the protocols and best practices to keep her mother and family safe.
Her goals are to :
Stay updated from a reliable source to make empowered decisions for herself and family
Interview plan
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Conduct individual user interviews
Create survey to assist in data collection
Post the survey to our social media for data collection
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How inclined would you be to start using an app with verified by the CDC - COVID related information, rather than reading about it or hearing about it from a 3rd party source (magazine articles, social media, friends/family)?
Have you ever looked for information regarding COVID for yourself or someone else?
On a scale of 1-9, How at risk do you feel when going out?
On a scale of 1-9, How has covid protocols impacted your outings?
Did you find your information in one place or did you have to look in multiple places?
How would you find information, restrictions, protocols, or news about COVID?
If you are or if you were going to plan to travel how would you find information regarding COVID in the area you’re traveling to?
How important is it to know how many people in your current location may be infected with COVID?
How would you find a location to get a vaccination or booster shot?
Are you in charge of keeping vaccination cards for your family or group? Where do you keep them now?
(Feature List) What features would be most helpful to you for you in regards to a COVID info app?
Do you feel up to date on covid developments or would like to be?
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100% of participants have looked for COVID information regarding themselves or a loved one
90% of those participants had to look in multiple locations to find information they were seeking on COVID
The majority of participants care for more than just themselves at home
The majority of participants do not feel up to date on COVID information
Overall participants find COVID statistics to be of importance to them
Majority of participants would like a mobile application that can provide up to date and accurate information on COVID
interview transcripts
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Jeff
“I had to look at multiple places for the same information and all of it was so conflicting.”
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Ashley
“I would love an app to have the information in one place. It's so annoying to wonder if what you're reading is even up to date or accurate.”
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Tracie
“No, I do not feel up to date with new developments with COVID, but I would like to know if i felt everything was from a legitimate source.”
mapping
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Affinity Map
After conducting the interviews and reviewing our survey results, we categorized the feedback into an affinity map
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Empathy Map
After creating the affinity map we the developed our empathy map. Compiling our data this way helped us to then develop our User Persona.
User Persona
Elizabeth
Elizabeth is a 32 year old 4th grade teacher and she lives in Charlotte, NC with her husband and children.
With COVID and developing variants on the rise, Elizabeth wants to:
Stay updated and informed on current and approved protocols
Ensure the safety of herself, her family and her students
Save time finding verified sources
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Something the doesn’t take too long to set up
Products that integrate with other existing technology
Wants an app that has consolidated and verified information
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Having to look at multiple sources for COVID information
Unable to verify the accuracy or legitimacy of the information she’s finding
Unsure of protocols and regulations are place from day to day
User Insight Statement
Users need COVID information approved by the CDC that is current and verified all in a single location.
Problem Statement
We believe that by consolidating current & verified COVID protocols into a single source for users interested in up to date COVID information will help users feel safe, secure, and informed.
Value Proposition
The Variant app is valuable because it keeps users informed on uprising variants and solves the issue of users getting misinformation and conflicting data from various sources. By providing the user with verified information in a consolidated platform, they can then be empowered to make the right decisions for themselves and their health.
Feature Prioritization matrix
storyboard
user flow
sketches
Mid-fi wireframes
Mobile Prototype
Click full screen arrows in top right
User Testing Plan
We want to know what is currently working our app; if the interface design is friendly, easy to understand, easily navigable, and our users can accomplish all the taks we ask of them.
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Login and create a user profile for the app
Navigate to find a recent news article/story
Add their vaccine card within the app for storage
Locate vaccine card and testing location on the map
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We will conduct the tests and record/save the data. Our responsibilities are to go over the gathered feedback and implement the changes needed in order for future users of the app to have the most positive experience possible.
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The testing will be conducted in quiet and distraction free environment to ensure the tests will be void of errors or issues
The users will test the clickable prototypes using FIGMA
They will report during testing what’s working, what needs fixing/updating, and what needs to be revamped completely
User testing results
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Jesse
“I like the concept of having a digital version of my vaccine card. Navigation is simple and easy to understand.”
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Karlee
“Super easy to follow and very easy to look at. I appreciate the minimal amount of clicks it takes to navigate the app.”
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Patrick
“Some of the terminology used in the dashboard is confusing, and I’d like a way to search by state and zip on Protocols page.”
Key Learning POints
Terminology on dashboard was confusing
Wanted a way to search by “State” and “Local” on “Protocols” pages
Some users wanted an easier way to “Add” their vaccine card - wasn’t clear to figure out how
What’s Next?
Test again to check our iterations
Develop new, key features
Page for number of positive cases on state & local levels
Improved /updated map for/vaccine/booster/testing sites
Travel (Domestic and International) protocol pages
User tests on new features
Hi-Fi Wireframes for current and new features
Hi-Fi Mockup
Final thoughts
Listen carefully during user interviews. You’d be surprised what you think might be important to users, vs what they actually find meaningful
Start developing features and ideas for app functions after interviews are over
Collaboration and teamwork will help develop the best app possible
Focus on the research/data collected vs. going off your own personal opinion
